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Business & Financial
Labor Productivity vs. Efficiency vs. Proficiency vs. Utilization: What’s the Difference?
Labor is one of the biggest drivers of revenue and profitability in an auto repair shop. But measuring labor performance…
How to Identify and Fix Bottlenecks in Your Auto Repair Shop
Your shop is busy. The parking lot is full. The phones are ringing. Your technicians are working. Your service advisors…
Return on Ad Spend (ROAS) for Auto Repair Shops
“How much do I need to spend on ads?” is one of the most common questions shop owners ask when…
How to Use Customer Surveys to Improve Your Auto Repair Shop
Introduction Running an auto repair shop is competitive, and customer experience can make or break your business. This guide will…
Marketing
Google Local Services Ads Are Moving into Google Ads: What Auto Repair Shops Need to Know
Google is making a major change to Local Services Ads (LSA) that will eventually affect auto repair shops across the…
Branded Keywords Are Wasting Your Google Ads Budget
If you’ve ever hired a marketing agency to manage your Google Ads, there’s a good chance your business name is…
Are Google Local Service Ads Worth It for Auto Repair Shops?
If you own or run an auto repair shop, you’ve probably heard about Google Local Service Ads (LSAs). They sound…
7 Best Practices for Auto Repair Shop Social Media Marketing
Social media marketing for an auto repair shop is utilized to increase brand visibility to your local community and potential…
